That’s why our Smile oral care brands – Signal, Pepsodent, P/S, Mentadent, Aim and Prodent – have been on a mission to encourage good brushing habits for over 25 years.
For over 25 years, we have been on a mission to improve oral health across the globe by promoting a simple but effective message: Brush Day and Night. We believe that every smile matters and that nothing should get in the way of smiling – especially not poor oral health. To date, we have reached over 102 million consumers around the world, spreading outstanding oral health so that everyone can unlock the power of their smile.


Yet, it’s also the most preventable disease. The solution is simple: brushing day and night with a fluoride toothpaste reduces tooth decay by up to 50%.
What we do
We partner with schools, dentists, nurses, and organisations across the globe to improve oral health in our communities by:
- Innovative products that help give you a healthy, happy mouth and are good for our planet
- Providing access to dentists via free dental check-ups
- Equipping parents with tools to help improve their kids’ oral habits
- Interactive school programmes that educate on day & night brushing
Contact Unilever about Signal
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More about Signal
Toothpaste & Oral Hygiene Products for Healthier Teeth | Signal